Giuseppe Viganò

Giuseppe Viganò

Viganò was able to acquire a global view of projects thanks to the diversified experience he matured in the furniture field. His first experience as a salesman-interior decorator in some of the most qualified furniture exhibits allowed him to establish a connection with the needs and tastes of the public. He later became art director of these sales outlets and was involved in their overall organization, from the preparation of exhibition spaces to the selection of companies and products with stints in sales management and personnel training. All these experiences led Viganò to acquire an in-depth knowledge of the furniture industry and honed his ability to keep in touch with the market and the tastes of end consumers. In 1988, he established a planning studio in Lissone, where he is mainly involved in industrial design. He also works with many prestigious companies in the furniture field for whom he designs products, image and communication.