"Wir haben ein großes Bedürfnis zu experimentieren", so Yael Mer. Sie und Shay Alkalay gründeten 2007 das Studio Raw Edges und überraschen seitdem mit ungewöhnlichen Ansätzen im Design.
The first company to launch on the Italian market in the 80s a unique tailored configuration like Armadio al Centimetro, Lema today claims another first: the innovative and patented LEMA Air Cleaning System, a world exclusive, which revolutionise once again the concept of the wardrobe, making it play for the first time an active role in sanitizing clothing, footwear and any other object contained in it. In the environments of our busy daily lives such as offices, public transport, shopping centers, restaurants, hotels and gyms, the quality of air is often poor due to inadequate recycling and bacteria, allergens, molds, carbon monoxide, particulate matter permeate our clothing generating bad odors. The outcome of more than twelve months of researches, LEMA Air Cleaning System uses nanotechnology and a special UV lamp to generate a photochemical reaction that naturally destroys pollutants, bacteria and mold, purifying the inside of the wardrobe and eliminating more than 90% of bad odours emanating from the stored clothing and footwear. This is possible thanks to the patented Photocatalytic Oxidation technology, a technique used to purify aerospace environments. Without affecting the aesthetics, the system, available as an optional, is installed on top of the Armadio al Centimetro wardrobes with hinged, sliding and coplanar doors.