DESIGN
Weaving the future
6/23/2023
The traditional Swiss textile specialist Création Baumann presents a new look after its brand relaunch. Managing Director Philippe Baumann explains the concept to us in an interview.
Création BaumannStories
Dense curtain fabric; The extravagant Stories invites onlookers to make up their own tales. The classic Toile-de-Jouy motif is reinterpreted afresh with a pinch of irony and fun. High quality combination of diverse techniques. The design is printed on the warp as well as interwoven in jacquard and cut thread technique. Fascinating overlaps ensue.
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