Be it writing paper, fruit bags or cardboard for cigarette packets, paper is omnipresent in the everyday world. Young Swiss designer Yann Mathys is one of those who would like to give it a higher status in life. The graduate of École cantonale d'art de Lausanne (ECAL) does this by utilizing the material for unusual purposes. For example, he creates small but sturdy huts for children out of it, fills paper cushions with water or air, and develops paper curtains such as “Reverso” from Tyvek fibers.