Innovations require an international reach
by Martina Metzner | 11/5/2015
Vorwerk flooring and Aisslinger, whose studio is based in Berlin, have now added a new facet to floor architecture within the context of the collection: Aisslinger’s most recent designs enhance the form language expressed in TEXtiles through completely new geometries and combination options. Interior designers, planners and other clientele can choose between calm, rhythmic repeat patterns and vivid, graphically oriented compositions: The modularity of the carpet-tile elements makes it possible to create absolutely new images and worlds of colour on the floor simply by modifying the way the tiles are laid.
The TEXtiles tile programme consists of 8 carpet products from Vorwerk flooring, each of them one-of-a-kind in terms of visual look and tactile feel. In the plain-hued segment, the newly developed, tufted “Elara” is available in 24 colours, the short-pile smooth velours “Forma” in 15 colours, “Frisea”, a frieze bursting with character in 18 colours, and “Arena”, a classic with a smooth, discreet mottling, is equally available in 18 colours. Represented within the design segment are the products “Contura Design”, a finely crafted loop pile in solution-dyed quality displaying extraordinary patterns in 6 colours, and “Contura Creation”, yet another loop pile in a fascinating look and 12 colour schemes. The design assortment is topped off by “Strada” in 6 colours – a finely structured carpet whose patterning is reminiscent of pinstripes – and “Strada Design” in 12 variations. All in all, the revised TEXtiles carpet-tile collection now offers a range of 110 colours.
Vorwerk had already brought a pathbreaking innovation to the market for carpet tiles as far back as 2008: TEXtiles SL. When coating carpet tiles with a backing, this was the first time a manufacturer was able to refrain from using the conventional albeit ecologically alarming substances bitumen and PVCs. This new technology subsequently brought the product “Green Label Plus” certification along with an outright recommendation for people with allergies (“Life Balance” seal). And an innovation in shape came to join the technical advance: farewell to the standard rectangular grid. A free-form tile was presented whose shape had never been seen before. This, in turn, opened up a wealth of new possibilities and a new freedom in flooring design, as exhibited so impressively by such reference projects as the Rabobank and the European Central Bank.