From 2D into 3D
Pop up my chair: The stools and benches in Jongha Choi’s “De-dimension” collection are part of his Master’s project at the Design Academy Eindhoven. He’s sure to bag a lot of attention in the social media: The playful design and the surprise effect of folding and unfolding the furniture is bound to set the heart of any dedicated Instagrammer racing. Made of aluminum, steel and stainless steel, the seats can be folded up and hung like decorative prints on the wall to save space. For the folding mechanism Choi was inspired by so-called “pop-up books”. His project started with the question how different the perception of an object is when in 2D rather than 3D and to what extent this perception can be undermined and changed. At present, the Korean designer is experimenting with additional materials and models for “De-dimension”.