NEW TENDENCY - manufacturer profile

Philosophy

NEW TENDENCY is an interdisciplinary design company based in Berlin. Its portfolio consists of original products and collaborations with selected designers, always following an holistic approach: Products by the design company are characterized by conceptual design, clear aesthetics and functional form, as well as handcrafted regionally. Ranging from furniture to accessories this creative and technical consistency has been awarded with the German Design Nominee 2013 and Interior Innovation Award 2014 (SHIFT Shelf) and featured within numerous internationally recognized publications and specialist magazines.

Collections

The Design Universe

11/2/2020

Everything is connected with everything else: llot llov designs, fits out, produces, sells, and even has his own store. The latest project of the Berlin-based studio: a luminaire based on upcycling.

DESIGN

Attractive stay-at-homers

3/24/2020

#Stayathome, to protect your own health and protect others from an infection with coronavirus – that is the order of the day right now. Stylepark outlines ten practical tips for working from home that will ensure you don’t need to go short on comfort.

IMM COLOGNE

Documentation Center for Social Practices

1/21/2020

imm cologne 2020 has provided its annual update on the state of our lifestyles. Our review of the trade fair.

IMM COLOGNE 2019

Forwards, sideways, backwards

1/25/2019

Contrasts, visions and the Bauhaus: Looking back on the imm cologne 2019 trade fair.

STYLEPARK SELECTED IMM COLOGNE 2019

Simply the best!

12/20/2018

At imm cologne 2019, Stylepark will present its Stylepark Selected Award to the most interesting new products at the fair.

DESIGN

Wireless and happy

3/16/2018

We are still tethered to our electronic gadgets and devices – for now. But thanks to wireless electricity transmission, the entire furnishings of our homes and offices are set to become charging stations.

IMM COLOGNE 2018

Will you join me in everyday life?

1/23/2018

"Kommst Du mit in den Alltag?" ("Will you join me in everyday life?") The band Blumfeld asked that question back in 1999. And it could also be the motto of imm cologne 2018: cheerful normality rather than overwrought sensationalism. Our recapitulation.

FAIRS & EVENTS

Highlights Cologne Furniture Fair

1/17/2018

You did not make it to the imm cologne? Don't worry! Stylepark brings you the cheerful bustle on the monitor.

DESIGN BY NEW TENDENC

The expansion of the working zone

9/25/2017

With its highly precise, pared back furniture the Berlin label New Tendency has made itself an international name. With “New Tendency+” they are expanding their portfolio to include customizing.

IMM COLOGNE 2017

Fitted out or fitted in?

1/9/2017

Head now – for Cologne. From January 16-22, it’s imm cologne time again – and there’s a lot to discover round and about the city, too. Not just for the man without qualities. Here’re the most important items.